Rotana hotels is a Middle-East focused hotel chain operator. It has a portfolio of over 100 properties in 26 cities. It operates under several distinct brands – Rotana, Centro, Rayhaan, Arjaan and The Residences. It is headquartered in Abu Dhabi.
Rotana has a number of business hotels in Abu Dhabi and Dubai. It also has some beautiful resort properties. Three of these are in my wish list – Fujairah Rotana, Cove Rotana RAK and Saadiyat Rotana Abu Dhabi.
Unlike Jumeirah, Rotana’s portfolio is entirely based in Middle East and Africa.
Now, let us look at the Rotana Rewards program in more details.
Rotana Rewards Select – Tiers & Benefits
There are three tiers – Select, Select Gold and Select Platinum.
Select is free to enroll. To become a Gold member, you need to collect 50,000 Points or spend a total of 35 room nights and more yearly. To become a Platinum member, you need to collect 90,000 Points or spend a total of 65 room nights and more yearly.
Here is a comparison of various tiers
|Select||Select Gold||Select Platinum|
|Discount on room rates||10%||10%||10%|
|Late check-out||Till 2:00 pm||Till 4:00 pm||24-hour|
|Spa / Business Centre discount||None||10%||15-20%|
|Double-dip on airlines||Yes||Yes||Yes|
|Free nights||None||Stay 7 pay 6||Stay 5 pay 4|
|Room upgrades||Enhanced room||Classic suite|
|Club Rotana access||None||None||Yes + 1 guest|
The Platinum status benefits are quite impressive – especially the access to Club Rotana, 5th night free and upgrade to Classic suite. A suite is at least $100 more than a standard room in Towers Rotana, Dubai.
Apart from the Rewards Select Tiers, Rotana Rewards also offers Exclusive membership. This is a paid membership with annual fee of AED 1,050 ($286). There are several benefits including up to 50% off dining bills, special room rates, guaranteed late check-out and more. You can find all the benefits here (link).
Rotana Rewards Select- Earning Points
You receive 2 Points for every AED 1 spent (8 Points for every USD 1 spent or equivalent in local currency) while dining or staying at Rotana properties.
Gold and Platinum members receive 15% and 25% bonus points respectively.
You can double-dip this this program and also earn points on airline partners. More on this later in the post.
Rotana Rewards Select – Status Match Opportunity
At present, Rotana Rewards is running a status match program to more popular hotel loyalty programs such as Marriott, Hilton, IHG and Le Club Accor. The precise matching system is not clear. However, it is indicated that mid-tier status will match to Rotana Rewards Select Gold and high-tier status will match to Rotana Rewards Select Platinum.
In other words, having a Hilton Honors Gold will get you Rotana Rewards Select Gold for free. Similarly, Hilton Honors Diamond will get you Rotana Rewards Select Platinum.
It takes up to seven days to process the status match request.
There is no expiry date mentioned for this opportunity. However, if you have a stay planned at a Rotana property, register now (link).
Rotana Rewards Select – Redeeming Points
This is the full redemption table. As with Jumeirah Sirius program, there are far too many points levels to choose from.
|Centro Capital Center||Abu Dhabi||26,000|
|Centro Al Manhal||Abu Dhabi||29,000|
|Pearl Rotana||Abu Dhabi||29,000|
|Hala Arjaan||Abu Dhabi||30,000|
|Al Maha Arjaan||Abu Dhabi||31,000|
|Capital Center Arjaan||Abu Dhabi||33,000|
|Al Rawda Arjaan||Abu Dhabi||34,000|
|Centrol Capital Doha||Doha||38,000|
|Centro Yas Island||Abu Dhabi||40,000|
|Hili Rayhaan||Abu Dhabi||41,000|
|Karbala Rayhaan||Karbala, Iraq||53,000|
|Yas Island Rotana||Abu Dhabi||54,000|
|Al Bandar Rotana||Dubai||55,000|
|Al Ain Rotana||Abu Dhabi||58,000|
|Al Bandar Arjaan||Dubai||58,000|
|Park Arjaan||Abu Dhabi||59,000|
|Park Rotana||Abu Dhabi||59,000|
|Beach Rotana||Abu Dhabi||61,000|
|Grand Rotana Resort & Spa||Egypt||61,000|
|Salalah Rotana Resort||Salalah||62,000|
|Beach Rotana Residences||Abu Dhabi||64,000|
|Khalidiya Palace||Abu Dhabi||66,000|
|Fujairah Rotana Resort & Spa||Fujairah||75,000|
|City Center Rotana||Doha||76,000|
|The Boulevard Arjaan||Amman||80,000|
|Erbil Arjaan||Erbil, Iraq||84,000|
|Arjaan Rotana Media City||Dubai||86,000|
|Cove Rotana Resort||RAK||86,000|
|Al Marwa Rayhaan||Mecca||94,000|
|Erbil Rotana||Erbil, Iraq||120,000|
|Al Salam Rotana||Khartoum||136,000|
|Kin Plaza Arjaan||Kinhasa||136,000|
|Saadiyat Rotana Resort & Villas||Abu Dhabi||142,000|
I really wish Rotana could simply this chart. Probably, it can have 7 categories from 30,000 to 100,000. However, it is clear that this chart is designed so that you receive between 0.2-0.25 cents for your redemption. In peak season, you may get a better value on some properties.
Rotana website does not cover using reward points for gift cards etc. However, I found this on ADIB website (see credit card partners below)
|Products and services you can redeem your Rotana Rewards exclusive points for||Total Rotana Rewards Exclusive Points required|
|Rotana Hotel & Resort Dining voucher worth AED100||13,000|
|Jewelery voucher worth AED100||14,000|
|Electronics voucher worth AED100||14,000|
|Mobile app card voucher worth AED250||39,000|
It seems Rotana or ADIB value each reward point at AED 0.01. Obviously, room redemption should fetch you better rewards.
Rotana Rewards Select – Partners
Credit Card Partners
Abu Dhabi Islamic Bank (ADIB) offers a co-branded credit card – ADIB Rotana Rewards Exclusive Visa Card. This card offers the following benefits
- 1 Rotana reward point for every AED spent in UAE
- 2 Rotana reward points for spends at Rotana properties
- 3 Rotana reward points for all international spend
- 20% discount on Rotana bookings
- Up to 50% discount on dining at Rotana
The annual fee is AED 1,250. There is no mention of a sign-up bonus.
Rotana has a number of airline partners. If you are a member of both the airline loyalty program and Rotana, you can double-dip. These are the partners are earnings
- Emirates – Earn 500 Skywards miles per eligible stay
- Etihad –
- GulfAir – Earn 250 – 500 miles per eligible stay
- Kuwait Air – Earn 500 miles per eligible stay
- Middle East Airlines – Earn 250 – 500 miles per eligible stay
- Oman Air – Earn Sindbad 500 miles per eligible stay
- Qatar Airways – Earn 250 – 500 miles per eligible stay
- Saudi Arabian Airlines – Earn 500 miles for Standard Room, 1,000 miles for Executive Room / Club Rotana rooms, 1,500 miles for Suite Rooms
- Singapore Airlines – Earn 500 Krisflyer miles per eligible stay
- Turkish – Earn 500 Miles&Smiles per eligible stay
Eligible stay refers to any stay that is booked at a published rate except for tour operator rates, travel industry rates, and complimentary / barter rates. It appears that travel agent bookings are eligible. However, it would be best to check with Rotana customer care.
Also note that there are no minimum nights restrictions.